Salumi Piacentini PDO contribute €50M to Italy’s deli meats market

For the Consortium for the Protection of Coppa Piacentina PDO, Pancetta Piacentina PDO, and Salame Piacentino PDO, priorities entail fostering supply chain growth, bolstering international protection, and advancing promotional efforts
Salumi Piacentini PDO contribute €50M to Italy’s deli meats market

The trio of Salumi Piacentini PDOCoppa Piacentina PDO, Pancetta Piacentina PDO, and Salame Piacentino PDO–epitomize top-tier quality, emblematic of Emilia-Romagna’s diverse portfolio of safeguarded products. Within the food industry, this region reigns supreme, boasting Italy’s foremost position in economic value generated by its PDO and PGI offerings–a staggering €3.514 billion sourced from 44 Geographical Indication chains and the collaborative endeavors of 5,952 operators, as reported in the 2023 Ismea-Qualivita analysis.

These esteemed Salumi Piacentini PDO, steeped in centuries-old domestic traditions crafted to meet familial needs, now command a consumption value of €50 million, orchestrated by over 77 local operators (as of 2023). Spearheading this charge is the Coppa Piacentina PDO sector, commanding an annual consumption value of €20 million for 781 tons of product. Trailing closely are the Pancetta Piacentina PDO sector, boasting a consumption value of €11.5 million for 589 tons, and the Salame Piacentino PDO sector, valued at €18.5 million owing to 809 tons–a testament to the craftsmanship within the Salumi Piacentini PDO Consortium.

Since its inception in 2007, the Consortium has vigilantly safeguarded and strategically propelled these culinary gems across diverse arenas. From ensuring product integrity on Italian and European fronts to providing specialized consultancy in intellectual property management with a focus on global denominations, their efforts extend to the promotion of the three PDO cured meats across distribution channels and the Horeca sector. Moreover, they actively engage with end consumers through targeted promotional initiatives at premier industry trade shows, nationwide media campaigns, cultural galas, and professional training courses. The Consortium also fosters the growth of affiliated enterprises through its bespoke entity–the “Salumi Piacentini PDO Food District”–which seamlessly integrates local pig breeders with select Consortium-affiliated companies.

Pietro Bonato, General Manager and CEO of the Italian certification body CSQA underscores their dedication to preserving the rich heritage encapsulated in Coppa Piacentina PDO, Pancetta Piacentina PDO, and Salame Piacentino PDO–cured meats steeped in centuries-old traditions, each meticulously crafted and faithfully passed down through generations.

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