In 2023, the production of Mortadella Bologna PGI reached 39.5 million kg, with sales hitting 33.3 million kg. Compared to 2022, this marks a notable uptick in production by +3.7% and sales by +0.8%, as per data sourced from IFCQ certifications. Notably, the pre-packaged sliced variant of the deli meat has sustained its impressive decade-long growth trajectory, boasting a remarkable surge of +6.5%. This advancement saw a leap from 4.7 million kg processed in 2013 to 11.3 million kg in 2023, effectively doubling the sales volume by +240%.
Guido Veroni, President of the Italian Consortium for the Protection of Mortadella Bologna PGI, expressed satisfaction with the growth momentum, attributing it primarily to a robust uptick in exports, which surged by +6.7%. Veroni underscored the Consortium’s steadfast commitment to promotional initiatives, aimed at fostering global awareness and safeguarding the esteemed status of this renowned PGI deli meat.
Discover authentic charcuterie from Emilia-Romagna on the Italianfood.net platform
The expanding share of exports accounted for 20.9% of total sales in 2023, marking a steady rise of +6.7% compared to the previous year. The majority of shipments are directed toward European Union markets, with France and Germany emerging as key destinations, commanding shares of 26.4% and 22.7% respectively. Noteworthy is the robust performance witnessed in the German and UK markets, boasting growth rates of +15.8% and +20.8% respectively. These advancements have translated into an expansion of market share, with Germany’s share increasing from 20.9% to 22.7%, and the UK’s from 5.9% to 6.6%.
