Prized Aceto Balsamico di Modena PGI is set to assume a prominent role in a series of strategic industry events across Italy and Europe. Following recent notable appearances at the Chianti Classico Collection in Florence and the F.re.e fair in Munich, a pivotal platform for the German leisure and tourism market, Aceto Balsamico di Modena PGI made its mark at the Slow Wine Fair in Bologna from February 25 to 27. A collaborative showcase with other regional PDO and PGI products, the event featured a distinguished masterclass alongside protection Consortia, including Parmigiano Reggiano PDO, Piadina Romagnola PGI, Squacquerone di Romagna PDO, Romagna Sangiovese DOC, and Lambrusco Grasparossa di Castelvetro DOC. Additionally, the Consortium for the Protection of Aceto Balsamico di Modena PGI unveiled its comprehensive Consortium Profile, aiding consumers in navigating product nuances for informed decision-making.
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March heralds the balsamic vinegar’s entrance into the prestigious ITB Berlin Fair, a global tourism summit attracting over 150,000 visitors annually. Aceto Balsamico di Modena PGI will bask in the spotlight during the Italian Evening hosted at the Italian Embassy, amplifying its presence on the international stage.
Modena’s ‘black gold’ effortlessly exports 92% of its production to 120 countries, emerging as a linchpin in the evolving realms of culinary and experiential tourism. From immersive visits to vinegar cellars across the Modena province to the renowned ‘Acetaie Aperte’ event (Open Vinegar Cellars) in September, the product exemplifies a fusion of tradition and innovation, captivating enthusiasts worldwide.