The Italian beverage brand Galvanina is fortifying its presence in the US market with the introduction of its latest distinguished beverage line, the functional soda “Olto.” Positioned as a premium offering, these products boast a repertoire of imaginative and refined flavors, including Blood Orange and Ginger, Bergamot and Mint, and Raspberry and Chili. Elevating their nutritional profile, the Olto sodas are augmented with essential vitamins B and C, as well as vital minerals such as magnesium, calcium, and zinc.
Derived from the Italian term “sciolto,” resonating particularly in the realm of music as “light,” “liberated,” “effortless,” and “unencumbered,” the name “Olto” emphasizes its Italian heritage and underscores the commitment to utilizing exclusively cultivated and produced base ingredients from Italy.
This trio of Olto beverages seamlessly integrates into the extensive product portfolio of the Galvanina Group, leveraging over three decades of expertise in crafting natural and organic beverages.
Filiberto Amati, Head of Brand at Galvanina Group, observes, “The demographic of carbonated beverage consumers is steadily diminishing, with per capita consumption experiencing a notable decline. Consumer preferences are shifting towards healthier alternatives, predominantly centered on water and natural flavorings. The Olto line is strategically positioned to address this evolving demand, initially targeting the American market and with future plans for the Italian market.”
Galvanina Group unveiled the Olto beverages as an unprecedented innovation during the latest edition of Anuga in Cologne, Germany.
