Cibus Connect, a bridge between Italian Food and foreign markets

On 12 and 13 April the first edition of Cibus Connect will take place in Parma. A two-day of conferences and networking to promote Italian food
Cibus Connect, a bridge between Italian Food and foreign markets

It’s official. The new Cibus Connect format has been presented some days ago in Milan by Fiere di Parma. The exhibition will take place in Parma on 12 and 13 April, and it will repeat itself every odd numbered year – when Cibus doesn’t take place. More flexible and streamlined than its older “brother”, which in 2016 has broken all records in terms of visitors and exhibitors, Cibus Connect has been created to combine a b2b business exhibition with a rich program of conferences on the most important issues about food large-scale consumption.

FOREIGN BUYERS – Organized by Fiere di Parma and Federalimentare, Cibus Connect will host over 500 exhibitors companies together with 50 manufacturers selected by Slow Food. That’s an important partnership which marks a step forward as an argument for cooperation. The Italian food model greatness and uniqueness lies in its ability to hold together small and largest producers stated Luigi Pio Scordamaglia, President of Federalimentare, during the press conference. We are a part of the most important manufacturing sector in Europe. A cutting edge field which keeps on growing. In this context, Italy represents a center of excellence which deserves to be more and better known. So the commitment to invite at Cibus Connect all the most important international chains’ buyers. Recent successes confirmed the efficacy of Cibus as a platform for Made in Italy food internationalization – confirmed Antonio Cellie, Ceo of Fiere di Parma. Again this year, foreign buyers will find here a reference point.

ITALIANFOOD.NET – During this two-day of conferences, our website will organize a workshop on April 12 at 11,00. We will talk about how digital platforms are scrambling Made in Italy on international markets, illustrating some case histories such as Coop Italian Food, Amazon, Alibaba, Ocado and Italia del Gusto.

Maria Cristina Alfieri

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