Agrisicilia has reinforced its position on international markets through an ambitious global expansion strategy that is increasingly shaping the company’s growth trajectory. In recent years, the Sicilian citrus jam producer has significantly expanded its presence abroad, consolidating brand recognition worldwide and positioning internationalization as a key strategic lever.
The company has progressively broadened its overseas product portfolio, introducing citrus marmalades, fruit preserves, and sweet spreads that best represent the excellence of Sicily’s agrifood tradition. These products are rooted in carefully selected raw materials and meticulous production processes, elements that have resonated strongly with international consumers.
Growth in foreign markets has been driven primarily by citrus marmalades, which have seen strong demand for PGI products such as Arancia Rossa di Sicilia PGI and Limone di Siracusa PGI. Mandarin marmalade has also emerged as one of the most requested products internationally. In the spreads segment, pistachio cream continues to stand out as a best seller, supported by the high quality of its ingredients and its distinctive flavor profile.
As part of its global growth strategy, Agrisicilia is focusing on key markets including Poland, Germany, the United States, France, Spain, China, and Japan. Germany, in particular, is a strategic hub, not only for its high development potential but also for consumers’ strong attention to product quality, origin, and certifications.
Exports have enabled Agrisicilia to achieve significant results. International turnover reached €11,204,524, marking a year-on-year increase of 35% and bringing foreign sales to 65% of total revenue, compared with 35% generated by the Italian market. Each year, the company exports more than 7.5 million units, confirming that internationalization is a strategic pillar for supporting future growth and further strengthening the brand’s global presence.
Supporting this expansion is a new production facility that ensures broad and flexible manufacturing capacity, capable of fully meeting demand from international and domestic markets without production constraints.
Participation in major international trade shows also plays a central role in enhancing brand visibility, developing new business relationships, and consolidating partnerships. Among the key events scheduled for this year are ISM Cologne in February, Bio Planet in Germany, and Expo West in California in March, followed by ISM Japan in April.
Looking ahead, Agrisicilia plans to concentrate its investments in its most strategically relevant markets. In Europe, the focus will be on expanding distribution networks; in the United States, on tapping into strong demand for premium Made in Italy products; in Japan, where interest in quality, traceability, and gourmet specialties continues to grow; and finally in Australia, a rapidly developing market for high-end Italian products.
“Every product we bring beyond Italy’s borders tells the story of our land, Sicily, and its gastronomic heritage. The response from international markets confirms that the balance between authenticity, quality, and innovation is the key to showcasing Sicilian excellence around the world,” says Sofia Mammana, Sole Director of Agrisicilia.