
Caffitaly, the Italian company renowned for combining premium coffee blends with cutting-edge capsule and machine technology, takes center stage once again at Host Milano, the world’s leading trade show for the hospitality and foodservice industry, held at Fiera Milano from October 17 to 21, 2025.
Founded in 2004 in Gaggio Montano (Bologna), Caffitaly has built its reputation on a quality-driven strategy. With a unique and innovative system designed to deliver a superior cup experience, the brand has already won over thousands of Italian consumers and established a presence in more than 70 countries worldwide.
“BEYOND COFFEE”: TECHNOLOGY, SUSTAINABILITY, AND GLOBAL VISION
At Host 2025, Caffitaly introduces a completely renewed booth under the claim “Beyond Coffee: More Aroma, More Beverages, One System.” The theme reflects a phase of dynamic growth that integrates research, technology, sustainability, and openness to new markets.
Innovation and environmental responsibility stand at the heart of this evolution. For the first time, Caffitaly presents a new coffee machine made with 65% second-use plastic, featuring energy-saving functions and fully recycled and recyclable packaging. This launch reinforces the company’s tangible commitment to reducing environmental impact, alongside the introduction of its new compostable capsule.
EXPANDING THE MULTI-BEVERAGE EXPERIENCE
Caffitaly’s innovation extends beyond coffee. The company is enhancing the core of its system with a multi-beverage vision, set to bring to market a range of new hot drinks that reflect emerging trends and natural ingredients.
While broadening its product scope, Caffitaly remains deeply committed to the art of coffee itself. The brand’s offering will soon include new limited-editions and single-origin coffees, designed to take consumers on a unique sensory journey through the origins and excellence of flavor.
A GLOBAL PARTNERSHIP MINDSET
Reaffirming its international outlook, Caffitaly’s booth will also feature Costa Coffee, the world’s second-largest coffee brand and part of The Coca-Cola Company. This collaboration underscores Caffitaly’s ability to attract major global partners, drawn by the quality and reliability of its proprietary system.
“Our presence at Host is now a consolidated and strategic event,” explained Andrea Zocchi, CEO of Caffitaly. “This edition holds particular significance because it allows us to engage with an international audience and demonstrate how innovation and sustainability are tangible choices that guide every one of our projects. Our goal is to strengthen growth in foreign markets, consolidating Caffitaly’s reputation as a reliable partner capable of offering cutting-edge solutions. At the same time, we aim to expand our strong presence in the Italian market through our network of mono-brand stores. In this context, Host represents the ideal platform to share our vision and showcase the innovations that will define the future of our diverse coffee and hot beverage portfolio.”