Parmigiano Reggiano hit new records in 2018, starting with a turnover of 1.4 billion in production and 2.4 billion in consumption, an exports share exceeding 40% (+5.5% growth in volume compared to 2017), and 3.7 million cheese wheels produced (+1.35% vs 2017). France is the leading market (11,333 tons), followed by the USA (10,439 tons), Germany (9,471 tons), the UK (6,940 tons), and Canada (3,030 tons). France and the UK keep on growing (+12.6% and +2.2% respectively), as Germany is holding back (-4.4%) due to competition from similar products. On the other hand Canada is growing (+17.7%), confirming the expected development opportunities thanks to the CETA agreement.
2018, A RECORD YEAR
2018 was a record year for the production of Parmigiano Reggiano PDO, which grew by a total of 1.35% compared to the previous year. About 3.7 million cheese wheels (about 148 thousand tons) produced in 2018 represent the highest level in the history of the King of cheeses. The King of cheeses is the first PDO brand in the world for influence and for production value. The total turnover reached 2.4 billion euros for the protected designation of origin product, which is increasingly projected abroad.
PARMIGIANO REGGIANO PROJECTING ON FOREIGN MARKETS
“Parmigiano Reggiano keeps on growing and expanding its market shares. 2018 was a positive year: we recorded an increase in terms of production (+1.35), quotations (+2%) and export sales (+5.5%). In particular, despite the increase in the products supply on the market, the price stopped at around 10 euros per kg (Parmigiano Reggiano 12 months as a dairy producer, average production price),” said Nicola Bertinelli, president of the protection Consortium –. “Foreign markets are becoming increasingly important. In fact in 2018 we exceeded the record market share of 40%: an incredible development if we consider that only five years ago the share was 34%. The most important markets are France, the United States, Germany, the UK and Canada. The Consortium is investing to promote Parmigiano Reggiano in Italy and abroad, with some specific focus on countries such as the United Arab Emirates. There we launched a campaign to tell consumers about the differences between the real Parmigiano Reggiano and counterfeit Parmesan.”