Hoping to have a new life in Eurozone, where sales are flat, US and UK market play a crucial role, continuing to register records in export. Indeed in the first two months 2015, sales of Italian prosecco were up to 43% in US and up to 55% in the United Kingdom. While the total increase of export’s rate, considering Eu and the domestic demand, is about 12 per cent.
And below the surface, there are opportunities in the emerging markets. For example in China, Prosecco wine registered a remarkable increase of profit last year ( 46%). Racing in the Usa, Uk and in Asia also, this time is an extraordinary period for big businesses in export, to face the pressure of French champagne.