At Anuga 2025, Pinsami has unveiled its latest culinary innovation: the Pinsa Cacio e Pepe. Following the successful introduction of the Pinsa Margherita, the Emilia-Romagna-based company is solidifying its foothold in the frozen bakery market while demonstrating a strong commitment to innovation through dedicated research and development.
The selection of the iconic Cacio e Pepe seasoning strategically positions Pinsami within the competitive landscape, leveraging Italy’s culinary heritage to enhance brand visibility in the global freezer aisle and influence consumer purchasing behavior. Tailored for the trade channel, this product is well-suited for streamlined international distribution.
In an exclusive interview, Mauro Dalle Vacche, CEO of Pinsami, elaborated on the company’s strategy to establish the brand as a leading name in the premium Made in Italy pinsa segment on the world stage.