What are the current challenges and opportunities within the candy and snacks global market? According to the U.S. National Confectioners Association, the biggest challenge is the ongoing pressure on income. While the rate of inflation has moderated throughout 2023, current food and beverage prices are much higher than pre-pandemic. Combined with everything else that has become more expensive, many consumers are making changes to how they shop. That said, the current market is not a race to the bottom, and there are many reasons why consumers are willing to spend more. The top three are:
- Holidays and celebrations
- Personal indulgence
- Brands that have earned their loyalty
For this reason, confectionery and snacks have a unique advantage. This explains why chocolate, candy, and snack items have experienced very strong sales over the last few years.
Where can grocers get started if they’re interested in maximizing candy and snack sales?
Candy and snacks provide a unique opportunity for retailers to differentiate, delight, and convert. The Sweets & Snacks Expo is one of the best places to discover the latest and greatest innovations. You can always discover items with new ingredients and flavors, both domestic and international. It’s amazing to watch these new trends appear. Sweets & Snacks Expo is where they’re first discovered.
What is the Sweets & Snacks Expo? Where can I learn more?
Sweets & Snacks Expo is the premier business-to-business event for the confectionery and snack industries. It was specially designed for retailers and distributors and is unrivaled in new product launches, business-building solutions, and innovations in merchandising. Sweets & Snacks features the latest and greatest in the candy and snack industries. The show will be held May 14-16 in Indianapolis, Indiana, USA. You can learn more at SweetsAndSnacks.com.
