“Sammontana does not focus on certain countries in particular. In fact it has identified Millennials as a global target for its authentic Italian gelato brand of high quality, which tells a story of dedication to products according to the needs of modern consumers.”
This is what Leonardo Bagnoli, CEO of Sammontana Italia, said to Italian newspaper Il Sole 24 Ore a few days after the announcement of the 10 million loan from Cassa Depositi e Prestiti to support the growth of the Italian gelato group. “At the moment we are witnessing a recovery in consumption in some markets of interest. The good performance of large-scale retailing – Bagnoli says – is rewarding us with a market share in volumes of 16%, up 1% compared to 2019. The new consumption dynamic is rewarding high-quality, and our strategy for post pandemic is to focus on the things we do best: pastry and gelato.”
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“In China – says the young man from the third generation of a family made famous by the iconic gelato jar – our importer is pursuing our goals and the subsidiary in Shanghai represents the support in this important and complex country. Apart from China, our presence abroad is limited to countries such as Austria and Switzerland.”
SAMMONTANA BRANDS
In Italy the company is present on the market with its own brands (Sammontana, Tre Marie, Il Pasticcere, and Bonchef) and with some licensed brands (Ringo, Pan di Stelle). It is the national leader in Italy in the production and distribution of gelato under the Sammontana brand), as well as in frozen pastry (with the Tre Marie and Il Pasticcere brands), and in private labels products.
The last acquisition made by the company dates back to 2008, when it took over Granmilano (Tre Marie, Sanson, Ringo and Togo brands).
The Empoli-based company closed 2019 with a consolidated turnover of 400 million euros. This year it expects a 12% decrease due to the Covid-19 pandemic consequences.