Man at Molisana pasta trade show, showcasing Italian pasta varieties.

La Molisana moves the first steps in China

The main topic the company has to deal with is the cultural gap between Italian pasta and the food that chinese people are used to eat
Man at Molisana pasta trade show, showcasing Italian pasta varieties.

Giuseppe Sacco, export manager at La Molisana, points out the great differences between Chinese market and the rest of Asian markets.

Giuseppe Sacco – Export Manager La Molisana from Gruppo Food on Vimeo.

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