Pastificio Mediterranea, the pasta maker owned by the Cerealto group, has launched a solidarity initiative for its US clients that deepens the strong ties between the two countries during the challenging Covid-19 pandemic.
Workers at the Piedmont-based company, also known for its Moccagatta brand, decided to take a photo of themselves holding a sign with a friendship message printed on it: “American Friend Stay Strong! We are all in this together!”
The photo cards were signed and stuck to some pallets due to be shipped in July.
COVID-19 PANDEMIC HITTING THE USA
Italy has recovered from the dramatic Covid-19 pandemic that hit the country early this year, making it the first hotspot in the western world. Thanks to strict nationwide lockdowns and coordinated efforts, Italy is one of the countries with the lowest infection rate while the United States has emerged as the new hotspot especially in states including Texas and Florida.
PASTIFICIO MEDITERRANEA, AN HISTORY ROOTED IN TRADITION
With a family tradition of more than 100 years, Pastificio Mediterranea produces high quality pasta. About 140 shape of pasta are produced at the factory, including pasta varieties based on 100% Italian durum wheat semolina, organic semolina pasta, wholewheat pasta, spelt pasta and khorasan wheat pasta. Its Natura Gourmet portfolio blends the delicious taste of Italian pasta with the healthy properties of selected vegetables such as green kale, chickpeas flour, flaxseed flour, spirulina powder, and turmeric.
