North America continues to represent a strategic growth market for Italian tomato products. At the Summer Fancy Food Show 2026 in New York, Rodolfi Mansueto highlights its strong performance in Canada, where branded products are expanding across major retail chains, while in the United States, private-label remains the main growth driver.
Alongside the increasing demand for tomato paste in tubes, the company sees significant potential for tomato sauces in jars. Central to its competitive advantage is the quality of Italian tomatoes and a production process that ensures harvesting, processing, and packaging within 24 hours, preserving freshness and delivering premium products to consumers.
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