The competitive horizon of Oleificio Zucchi is becoming more and more international. The historic family-owned company also aims at foreign markets through its participation in trade fairs. It now flies at the Summer Fancy Food Show, scheduled for June 28 to 30 in New York. Strategic support of export that has reached 12% and wants to grow. “For the third consecutive year we will be in the Big Apple – Oleificio Zucchi informs – at the most important North American trade show entirely dedicated to specialty products, which at each edition churns out new records in terms of products on display, number of exhibitors and the presence of buyers. Oleificio Zucchi will offer the full range of the Zucchi branded olive oils and seed oils, including the new premium line of pdo and pgi extra virgin olive oil”.
The participation in New York is the latest in a series of international events, preceded in May by Hofex in Hong Kong and the Plma in Amsterdam, in line with the business strategy focused on searching for new foreign markets in countries that are opening themselves to the consumption of olive oils, and which will culminate with the Anuga in Cologne, from October 10 to 14. It is in this spirit that Oleificio Zucchi has chosen to take part in Expo 2015 ‘Feeding the Planet, Energy for Life’ with an exhibition stand within the Federalimentare area, two pavilions structured according to thematic tours of edutainment dedicated to the key areas of the Italian food industry in a group exhibition that alternates products and experiences. In this space you can take a journey and experience the world of oil through scenes and projections that reveal to the visitors and buyers the historical and cultural heritage of the company.