Yellow Auricchio Provolone cheese with red Auricchio text and Italian flag label.

Auricchio Showcases Italian Tradition and Innovation at SIAL Paris 2026

The renowned dairy producer prepares for the major global trade show with a focus on heritage, product evolution, and strategic international growth
Yellow Auricchio Provolone cheese with red Auricchio text and Italian flag label.

With nearly 150 years of history, Italy’s Auricchio Group is ready to take center stage at SIAL Paris 2026, scheduled from October 17th to 21st. As a global leader in Provolone production and a prominent manufacturer of authentic Italian cheeses, the company aims to engage international operators, buyers, and partners at the Paris Nord Villepinte exhibition center.

Bridging tradition and modern consumption

Participation in the event represents a pivotal moment for the dairy group to share its ongoing development. The company continues to evolve by aligning its historic Provolone Auricchio with contemporary consumer habits. By highlighting the product’s versatility, the brand is targeting new consumption occasions, such as snacks and informal aperitifs, ensuring that the signature quality remains at the forefront of the tasting experience.

Three Linea Camembert cheese of Auricchio wheels in different packaging: green, red, and black labels.

Expanding the portfolio with 3B Latte brand

Alongside its core references, Auricchio will showcase the fresh dairy products from its 3B Latte brand. This range is specifically designed to meet the needs of a changing market, with a particular emphasis on Camembert. The brand’s selection perfectly balances authentic flavor with the practicality and versatility demanded by today’s discerning customers.

A vision for global growth

“SIAL is an essential venue to connect with international partners and outline our growth path,” states Alberto Auricchio, CEO of Gennaro Auricchio Spa. “We are bringing the solidity of a company with nearly 150 years of history to Paris, remaining faithful to our roots while constantly adapting to new market trends. Our quality remains a non-negotiable pillar of our international strategy.”

International professionals can visit the group at the official stand, located in Hall 7 – Stand 7 E225. This meeting point offers a unique opportunity to explore the company’s extensive portfolio, which includes brands such as Riserva Esclusiva Auricchio, Locatelli, and Giovanni Colombo, and to discuss the group’s continued expansion across the 60 countries it currently serves.

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