Trade Shows

Yummex, the Sweetness of Middle East

The major platform for producers and manufacturers of the sweets, confectionery, and snacks industry in the MENA region opened its doors yesterday

Modeled after the world’s leading trade fair for sweets and snacks – ISM Yummex Middle East is the number one platform for producers and manufacturers of the sweets, confectionery, and snacks industry that want to present their products and innovations to the Who-is-Who of the MENA (Middle East – North Africa) region. Opened yesterday in Dubai World Trade Center, Yummex ME is co-located with the region’s leading specialized food events, Seafex and the Speciality Food Festival. At the latter an Italian food companies’ delegation is present, hosted within the activity of ICE – Italian Trade Agency.

THE MIDDLE EAST’S POTENTIAL AT YUMMEX 2018

Yummex Middle East 2018 is presenting a unique international market overview of the region’s retail trade and foodservice industry. A high potential market with significant benefits for industry key players – that is indeed the Middle East. With its focused profile and highly targeted audience, Yummex ME allows exhibitors to improve their sales and business relations. The trade show’s position as a leading confectionery fair in the Middle East – North Africa region was underlined by the participation of 333 exhibitors from 43 countries in the 2017 edition. The exhibition is being attended by producers and food manufacturers of ready-to-sell products in the following sectors: cocoa, chocolate, chocolate products, sugar confectionery, biscuits, snack foods, savory snacks, ready-to-eat, fruit snacks and vegetable snacks, etc. About 15,000 buyers are expected to attend this year’s edition of the fair.

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